Join our engaging 101 session that covers the fundamentals of effective digital marketing. We’ll cover the core concepts of the power of digital marketing, top digital marketing channels today that drive business results, and how to create an 8-step guide to crafting a powerful digital marketing plan.

Speaker: Amberly Bucci
10/18: 9:00AM-9:30AM

Learn how to make your website super effective: get more people visiting, attract great leads, and make more sales. We’ll cover simple tricks that empower you to transform your website into a high-performance 24/7 sales tool for business growth.

Speaker: Jennifer DeRosa
Day 1: 9:30AM – 10:15AM

Crafting Brand Identity Through Video

Explore the symbiotic relationship between video content and branding elements. Learn how identifying your narrative through imagery and sound create a cohesive brand identity that resonates with your target demographic, and witness the impact through case studies of both established and emerging brands. Understand how humanizing your brand through behind-the-scenes glimpses, employee spotlights, and customer testimonials fosters authenticity and builds trust in an era where authenticity really develops your Video Brand Identity.

Speaker: Christina Maksoud
Day 1: 10:30AM – 11:00AM

Mastering the Tools of Content Marking: From Planning to AI-Powered Creation

Join our Content Marketing session to learn how to plan and organize your content with ease. Get hands-on with creating a content calendar, get inspiration on creative ideas for what to post, and uncover the secret of turning one piece of content into several for all of your social media needs. Plus, unlock the power of AI as we delve into harnessing artificial intelligence to generate content and ideas. Upgrade your content game and make your online presence shine!

Speaker: Alexis LaRocca
Day 1: 11:00AM – 11:45AM

Reel ‘Em In: Crafting Irresistible Business Stories on TikTok and Instagram

Ready to skyrocket business growth? Unlock the Power of TikTok and Instagram Reels! Learn how to craft videos that captivate, entertain, educate, and gain followers. We’ll cover content creation, hashtag strategies, and trend integration to grow your online presence. Let’s amplify your reach through targeted advertising and creative video storytelling.

Speaker: Alyssa Schlegel
Day 2: 9:00AM – 9:30AM

Unlocking The Potential of Your Network with LinkedIn

Get ready for an exciting LinkedIn marketing session tailored for all individuals and businesses! This session will provide clear and practical insights to unlock LinkedIn’s potential. Learn how to grow and engage your following, enhance your profile, and create captivating posts. By prioritizing genuine connections and impactful content, you’ll leave with actionable tips to harness LinkedIn for business growth and increased visibility in the future.

Speaker: Mitch Lomazov
Day 2: 9:30AM – 10:15AM

Discover the latest trends for Facebook, Instagram, YouTube, LinkedIn, and Pinterest, including AI tips. Find out what works best, see real life examples, and get easy-to-follow trends to supercharge your brand online using social media. Learn how to grab attention, target your ideal customers, what to include in a social media marketing strategy, and tips to keep customers interested and engaged.

Speaker: Amberly Bucci
Day 2: 11:00AM – 11:45AM

Elevate Your Business with Social Media Advertising Mastery

Are you ready to harness the power of social media ads to skyrocket business growth? Join our session where we take you on a journey from newbie to ninja. Discover the art of converting clicks into customers as we delve into the core strategies of social media ads.  Learn the best techniques backed by real case studies to achieve impressive results with social media ad expert, Traci Reuter. Discover the power of targeted ads, how to use ads to build your email list, creative targeting options, and effective customer acquisition methods that will take your campaigns to the next level. From beginners to seasoned marketers, our session offers valuable takeaways for everyone. Get ready to transform your ad results and achieve unparalleled business growth!

Speaker: Traci Reuter
Day 2: 11:00AM – 11:45AM